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CANADIAN INDUSTRY ONLINE - AUG/SEPT 2013
“
There is no place in a SIPs home for
the cold air to meet the warm inside
air and create condensation that can
lead to black mould inside the wall
cavity. This has been a very significant
finding in terms of the health benefits
of SIPs—they simply perform better,”
Frenette comments.
COMPANY PROGRESS
Currently, operating in a small
market for SIPs has been challenging,
but Frenette and his team are making it
work. The company has built projects
all over Western Canada, and the com-
pany sees about $1 million in annual
revenue. Projects have been completed
in both the residential and commer-
cial space, and “every customer has
been ecstatic with the results,” Frenette
beams.
The volume of projects that come
in for Red & White all depend on how
people find out about SIPs, and if they
realize the benefits of building with
SIPs before choosing other housing
materials.
“
Customers have always been
drawn into show homes with lots of
eye candy—pretty countertops, nice
finishings, etc. No one ever considers
the walls when buying a home,” Fren-
ette says. “What we’re trying to do
is open the customers’ eyes to a new
option for home construction. You can
upgrade all of those pretty elements
of a home over time, but no one ever
changes the walls. We want homeown-
ers to realize that’s the more significant
thing they should look
at.”
Going forward,
the challenge will be
to get more builders
on board, building
with SIPs and chang-
ing the way the con-
struction industry sees
SIPs. Red & White De-
velopments can help
customers from start
to finish with SIPs,
from design to final product assem-
bly. And after considering all angles
of building with SIPs, one has to won-
der what Frenette has been pondering
since he started Red & White Devel-
opments: “When
you consider all the
benefits, includ-
ing proven lower
building costs, why
wouldn’t you want
to build with SIPs?”
For more information
on working with Red
&
White Develop-
ments, visit redan-
dwhitesips.com. For
more information on
the manufacture and construction of SIPs,
visit
.
“
Customers have always
been drawn into show
homes with lots of eye
candy—pretty countertops,
nice finishings, etc. No one
ever considers the walls
when buying a home.”
